Charles McIntyre and Harold Glaser are pleased to announce the publication of our books, The Art of Selling Rocket Science.
These books are written specifically for sales and marketing of technical services, including engineering, architecture, construction, applied science, IT, and management consulting.
We are working professionals who have built our careers in the technical services industry. We titled the series The Art of Selling Rocket Science because we are fascinated with the marriage of science and creativity to connect highly technical professional services and the human side of how people make choices.
Every CEO and CMO should place a copy on the desks of technical professionals and marketers who are asked to support their firm's sales-- which is all of them.
Available in paperback on CreateSpace:
Book 1. Building a Sales Program for Technical Services
Book 2. Winning Competitive Pursuits for Technical Services
Or easy access on Amazon.com. Paperback:
Book 1. Building a Sales Program for Technical Services
Book 2. Winning Competitive Pursuits for Technical Services
Amazon Kindle:
Book 1 Kindle
Book 2 Kindle
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